Design and Consumer Behavior
Fødevarebygningen, Building: 74-5-T577
1958 Frederiksberg C
Armando Perez-Cueto, PhD, is Associate Professor at the Design and Consumer Behaviour Section and is responsible of the teaching module Food Consumer Research at MSc Level, and in English Language.
Previously, he was the Associate Professor of Public Health Nutrition at Aalborg Universitet’s Campus also in Copenhagen. He has been visiting lecturer at the Faculty of Food and Nutrition Sciences (FCNAUP) of Porto University yearly since 2011.
He is currently UCPH's PI and Work Package Leader (Consumer Studies) for Smart Protein Project (H2020 - Grant # 862957). He was Leader of 2 Work Packages for the FP7 VeggiEAT Project (Industry Academy Partnership Pathways-Marie Curie/EU Grant # 612326), and leads other 2 Work Packages for the H2020 FoodSMART project (a Marie Skłodowska-Curie Research and Innovation Staff Exchange (RISE) project/EU Grant #643999). In 2014 he was Principal Investigator of the Danish-Brazilian Network ELIGEBIEN (supported by the Danish Ministry of Education and Innovation Funds/Grant #1370-00005B), and in 2015 of the Danish-USA Network uCare (Grant 4070-00161B), both dealing with choice architecture as a tool for public health nutrition.
During his career he was part of several EU Funded projects, namely, DAFNE (Data Food Networking), EATWELL, Q-PorkChains, ProSafeBeef, and he has been member of the Sino-Nordic Network Food4Growth (Nordic Council of Ministers).
Originally a Food Engineer from UNIVALLE, Bolivia, he received his postgraduate qualifications from Ghent University, namely a PhD in Applied Biological Sciences, a MSc in Rural Development Economics, and a Diploma in Food Science & Nutrition. He has consolidated a multi-disciplinary research approach around different aspects of food and health, including postdoctoral work combining nutrition and consumer research. Presently, the focus of his research is on the role that choice architecture (nudging) could play in supporting healthier eating at population level.
He is author (or co-author) of 80+ original articles (h-index 21: Scopus), co-editor of 1 book, and member of the Editorial Boards of Nutricion Hospitalaria (Comité Editorial Iberoamericano), Revista Chilena de Nutrición, South African Journal of Family Ecology and Consumer Sciences, Perspectives in Public Health and International Journal of Gastronomy and Food Science. He enjoys sharing conversations and interchange of ideas with young researchers and students.