Personalization according to politicians: A practice theoretical analysis of mediatization
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Personalization according to politicians : A practice theoretical analysis of mediatization. / Driessens, Olivier; Raeymaeckers, Karin; Verstraeten, Hans; Vandenbussche, Sarah.
In: Communications, Vol. 35, No. 3, 09.2010, p. 309-326.Research output: Contribution to journal › Journal article › Research › peer-review
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TY - JOUR
T1 - Personalization according to politicians
T2 - A practice theoretical analysis of mediatization
AU - Driessens, Olivier
AU - Raeymaeckers, Karin
AU - Verstraeten, Hans
AU - Vandenbussche, Sarah
PY - 2010/9
Y1 - 2010/9
N2 - Following the evolution towards media-saturated societies, this article presents practice theory as an alternative framework for mediatization studies. We discuss how it can help us grasp the diversity of social and cultural changes related to the highly integrated media. This is demonstrated by studying politicians' personalization, not as a product of media logic but by looking at politicians' media-related practices and media's anchoring of practices. Our in-depth interviews with Flemish politicians show that their practices are in many ways organized by the media, but through this mediatization at the same time aim to retain control over them. It is also shown that politicians' practices are not only directly influenced by media, but also by other politicians' media-related practices. Together, these findings draw a complex picture of the mediatization and personalization process.
AB - Following the evolution towards media-saturated societies, this article presents practice theory as an alternative framework for mediatization studies. We discuss how it can help us grasp the diversity of social and cultural changes related to the highly integrated media. This is demonstrated by studying politicians' personalization, not as a product of media logic but by looking at politicians' media-related practices and media's anchoring of practices. Our in-depth interviews with Flemish politicians show that their practices are in many ways organized by the media, but through this mediatization at the same time aim to retain control over them. It is also shown that politicians' practices are not only directly influenced by media, but also by other politicians' media-related practices. Together, these findings draw a complex picture of the mediatization and personalization process.
KW - in-depth interview
KW - mediatization
KW - personalization
KW - politics
KW - practice theory
UR - http://www.scopus.com/inward/record.url?scp=77956684699&partnerID=8YFLogxK
U2 - 10.1515/COMM.2010.017
DO - 10.1515/COMM.2010.017
M3 - Journal article
AN - SCOPUS:77956684699
VL - 35
SP - 309
EP - 326
JO - Communications
JF - Communications
SN - 0341-2059
IS - 3
ER -
ID: 324969790