Leveraging users as innovators: managing the creative potential of individual consumers
Research output: Contribution to journal › Editorial › Research
Standard
Leveraging users as innovators : managing the creative potential of individual consumers. / Bogers, Marcel; McCarthy, Ian P.; Pitt, Leyland.
In: Journal of Engineering and Technology Management, Vol. 37, 2015, p. 3-5.Research output: Contribution to journal › Editorial › Research
Harvard
Bogers, M, McCarthy, IP & Pitt, L 2015, 'Leveraging users as innovators: managing the creative potential of individual consumers', Journal of Engineering and Technology Management, vol. 37, pp. 3-5. https://doi.org/10.1016/j.jengtecman.2015.09.001
APA
Bogers, M., McCarthy, I. P., & Pitt, L. (2015). Leveraging users as innovators: managing the creative potential of individual consumers. Journal of Engineering and Technology Management, 37, 3-5. https://doi.org/10.1016/j.jengtecman.2015.09.001
Vancouver
Bogers M, McCarthy IP, Pitt L. Leveraging users as innovators: managing the creative potential of individual consumers. Journal of Engineering and Technology Management. 2015;37:3-5. https://doi.org/10.1016/j.jengtecman.2015.09.001
Author
Bibtex
@article{148bbf5904f348238a820aad3c9f4be9,
title = "Leveraging users as innovators: managing the creative potential of individual consumers",
author = "Marcel Bogers and McCarthy, {Ian P.} and Leyland Pitt",
year = "2015",
doi = "10.1016/j.jengtecman.2015.09.001",
language = "English",
volume = "37",
pages = "3--5",
journal = "Journal of Engineering and Technology Management - JET-M",
issn = "0923-4748",
publisher = "Elsevier",
}
RIS
TY - JOUR
T1 - Leveraging users as innovators
T2 - managing the creative potential of individual consumers
AU - Bogers, Marcel
AU - McCarthy, Ian P.
AU - Pitt, Leyland
PY - 2015
Y1 - 2015
U2 - 10.1016/j.jengtecman.2015.09.001
DO - 10.1016/j.jengtecman.2015.09.001
M3 - Editorial
VL - 37
SP - 3
EP - 5
JO - Journal of Engineering and Technology Management - JET-M
JF - Journal of Engineering and Technology Management - JET-M
SN - 0923-4748
ER -
ID: 144490730