Consumer preferences for organically and locally produced apples
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Consumer preferences for organically and locally produced apples. / Denver, Sigrid; Jensen, Jørgen Dejgård.
In: Food Quality and Preference, Vol. 31, 2014, p. 129-134.Research output: Contribution to journal › Journal article › Research › peer-review
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TY - JOUR
T1 - Consumer preferences for organically and locally produced apples
AU - Denver, Sigrid
AU - Jensen, Jørgen Dejgård
N1 - Published online 6 Sep 2013
PY - 2014
Y1 - 2014
N2 - This study investigates organic consumers’ preferences for local production of apples. The analysis is based on a choice experiment among 637 Danish consumers used in combination with a principal component analysis of a set of opinion questions. The principal component analysis identifies two components of questions. Component 1 concerns benefits related to organic products while component 2 relates to positive features of locally produced products. When the components are included in analysis of data from the choice experiment a random parameter error component model suggests that respondents who recognize the benefits of organic products have relatively high preferences for both organically and locally produced apples. Respondents who, on the other hand, recognize the benefits of locally produced products have high preferences for domestically and locally produced apples but not for organic apples.
AB - This study investigates organic consumers’ preferences for local production of apples. The analysis is based on a choice experiment among 637 Danish consumers used in combination with a principal component analysis of a set of opinion questions. The principal component analysis identifies two components of questions. Component 1 concerns benefits related to organic products while component 2 relates to positive features of locally produced products. When the components are included in analysis of data from the choice experiment a random parameter error component model suggests that respondents who recognize the benefits of organic products have relatively high preferences for both organically and locally produced apples. Respondents who, on the other hand, recognize the benefits of locally produced products have high preferences for domestically and locally produced apples but not for organic apples.
U2 - 10.1016/j.foodqual.2013.08.014
DO - 10.1016/j.foodqual.2013.08.014
M3 - Journal article
VL - 31
SP - 129
EP - 134
JO - Food Quality and Preference
JF - Food Quality and Preference
SN - 0950-3293
ER -
ID: 50797779